Plan Your Visit!
You have lots of options for experiencing the Metro Cruise!
How to plan your visit to the 28th Street Metro Cruise
Each year, over 200,000 people enjoy the Metro Cruise event. Since 2005, this event has brought communities together around the love of the car. In recent years the event has expanded its offerings, giving you more ways to enjoy the show!
The unique thing about Metro Cruise is that you can enjoy the event in numerous ways at many different locations. From being in the center of a MAIN EVENT site, to sitting on a blanket in a quiet city park to watch the cars go by, there are many ways to experience the event.
A great way to start is by downloading our official App. Launched in 2024 with our local partner Grand Apps, this is a must when you’re navigating Metro Cruise weekend, and needing to find parking, food vendor, the official merch area, and more.
The biggest and busiest sites of Metro Cruise is the MAIN EVENT site, which is Rogers Plaza mall in Wyoming. This site hosts individual and collector car clubs, live music, dozens of food trucks and vendors, demonstrations from multiple police and fire departments, kid’s entertainment, freebies from vendors and sponsors, and much more.
A brand-new feature launched in 2023 is our Metro Cruise PIT STOP sites. These sites offer collector cars to walk amongst, high-quality Metro Cruise entertainment, official Metro-Merch, and food vendors – but at a much more laid-back pace. These event sites are smaller, with each one offering unique features. Refer to our EVENTS – PIT STOP SITES from the menu above to get an up-to-date listing of sites and activities; these do change each year.
Do you own a “collector” car? We welcome ALL types of cars, including: antique, classic, modified, one-of-a-kind, rat-rod, hand-built, muscle, and sports vehicles. Cars, trucks, as well as motorcycles are welcome. There are 5 basic options for being part of the event.
1). Register your car for a reserved spot on our famous “Collector Car Row”, a prestigious and diverse lineup of collector cars at both of our MAIN EVENT sites. Collector Car Row is a static display, with 3 different time slots during the event weekend. These spots can fill up very quickly and often sell out! Under the CARS menu above, click the REGISTER YOUR CAR tab.
2). 2-hour collector car parking areas – all MAIN EVENT and PIT STOP sites offer these areas. You can cruise in and out of these at your leisure, they are first-come, first-served, with no registration. We do ask, on your honor, that you would park here temporarily – it is not for all day parking please.
3). Park at any other participating site on 28th Street. Enjoy the event from your favorite local restaurant, store, or park and be part of their event. Be advised that outside of our official sites, you must check with the property owner on their events, pricing, and policies during Metro Cruise weekend.
4). Get your car on the DYNO! For those into engine tinkering, mods, and horsepower, the Metro Cruise MAIN EVENT at Rogers Plaza hosts a full size mobile Dynamometer. At a very special discounted rate, get your car on this crowd favorite and get some accurate read-outs of your car.
Are you a spectator? We have great news for you – ALL official Metro Cruise sites are free admission and free parking. Additionally, our sites offer freebies, giveaways, raffles, kids games, and more. Feel free to take that family car to any official site – the free general event parking areas are easy to find.
What are the MUST-SEE features of Metro Cruise? Here’s a few highlights:
1). The Miss Metro Cruise Finale – catch this crowd-favorite show, our biggest Main Stage event of the weekend, on Saturday at the MAIN EVENT at Rogers Plaza. This is a juried vote with local celebrity judges, and we crown Miss Metro Cruise from our narrowed down group of 12 pin ups. Lots of crowd interaction, cheering for your favorite, and live voting makes this a fun event. Want more information on this event, OR interested in being a contestant? Click the EVENTS menu above, then the MISS METRO CRUISE link.
2). Take in a free concert! This year we have a diverse lineup of 13 bands performing at 3 different event sites. Download our App or visit NEWS under the INFO menu for the lineup, which will be posted when booking is finalized. Each site does offer free seating (bleachers, rented chairs, or lawn seating), or feel free to bring your own chair.
3). Enjoy a wide selection of food. Each year Metro Cruise books 35+ food vendors at multiple different sites, making it one of the biggest mobile food events in West Michigan. From food trucks, food trailers, concessionaires, we have the food and favorites you know and love. Wood-fired pizza, slow-smoked BBQ, ethnic foods, authentic tacos, tamales, egg rolls, sausages, corn dogs, elephant ears, funnel cakes, a pina colada served in an actual pineapple cup… there’s food and treats for everyone!
4). Walk the strip at the MAIN EVENT at Rogers Plaza for numerous kids activities. For the older kids, try the 30’ climbing wall. For kids ~4 years or older, build a free wooden car or birdhouse at our kid’s building area. For any age kid, do some rock decorating. Our Official Program contains a page called Vendor Stamps! – a program where we give away hundreds of dollars in gift cards yearly by visiting vendors (open to kids & adults).
All of our official event sites are kid-friendly, pet-friendly, and accessible. Remember to download our free App NOW.
See you at the Cruise!